This video is a campaign for AIDSawareness, and while it does get to the point of the severity of the disease… is it taking it too far? I love commercials with a shock value, especially when it comes to awareness campaigns, for example the workplace safety ads. But, there is a line between shock and misandry (hatred of boys or men). This popular feminist infused topic has also been related to the controversy over the David and Goliath t-shirts‘Boys are stupid: throw rocks at them’, in which People magazine published an article- expressing the issues with the slogan. In the video, women are victimized by men and the AIDS epidemic is reduced to a single one night stand. The misandry could have been avoided by simply having a woman ‘pass on the HIV’ or ‘shoot the gun’ at a man; it’s very interesting that the creators would not include such an easy fix. Or perhaps- the men are shooting the women because they gave them the disease? I am interested to hear other’s opinions…Image Credit: flickr supraMK86