Tuesday, August 17, 2010

scare your kids straight.

In this disgraceful campaign for a martial arts school in Florida, Key Biscayne's Academy Of Martial Arts, they use 'gay panic' to 'scare' parents of young boys into karate lessons. reinforcing there masculinity and keeping them from being 'gay'.

The ad agency to thank for this 'public service' is Zubi. when you go to Zubi's site the first animation is a giant eraser hoping around a city with a banner over head saying 'erase stereotyping'.

Umm... what?!

Just when you think media and advertising are moving forward, heinous campaigns like this turn up.

source: huffington post

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